The Story “Home for the Holidays” x Target store transformed Story’s permanent pop-up space into a festive, cozy cabin-inspired setting, creating a whimsical store design for curated holiday goods. Through immersive theming and inventive visual details, this concept shop combines cultural nostalgia with bold retail impact in a fast-turnaround, high-energy seasonal installation.
ROLE
Store Experience
Store Design
3D Display Design
Events
WITH
Jenny Shechtman, Director of Operations
Rachel Shechtman, Founder
COMPLETED
2014
Store Experience
Store Design
3D Display Design
Events
WITH
Jenny Shechtman, Director of Operations
Rachel Shechtman, Founder
COMPLETED
2014